Hero Ride

The annual Pfaff Porsche Hero Ride presented by Further Afield is an ultra-premium 2-day, 250km cycling expedition. It starts in Toronto to Blue Mountain and back. While showcasing some of Ontario’s most picturesque landscapes.

Hero Ride engages 100 c-suite riders annually. It has raised over $1.5 Million since it started in 2012.  The experience includes Porsche support vehicles courtesy of Pfaff Porsche. Meals prepared by Oliver & Bonacini. Scotch tasting thanks to Macallan Scotch. Fantastic entertainment and accommodations at the Westin Trillium House, in the Village of Blue Mountain.  This sell out event is hosted annually on the first weekend of June.

Services Provided:
Proprietary Event Development, Sponsorship Sales, Fundraising Strategy and Management, Experiential

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Hero Ride logo
Cyclists riding in Hero Ride
Cyclists starting Hero Ride tour
Cyclists at Hero Ride
People enjoying wine at Hero Ride


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