The Powder Series is an Ontario-wide, free, value-added, interactive activation engaging with 1000’s of active lifestyle families.

WHY SKI / SNOWBOARD?

  1. Reach Families – Ski/Snowboard Resorts represent a unique opportunity in Canada to reach a targeted demographic, on mass, at point of play.
  2. Engagement – Skiers/Snowboarders spend an average of 5 hours at the hill per visit which creates and extended opportunity to engage with your brand.
  3. Lead Generation – Our on-hill programming brings value-added family fun while driving your business.
CUSTOMIZED PARTNERSHIPS

The Powder Series can provide a 100% turn-key activation, or be designed to integrate existing executional partners.   In either case, we will start with your brand objectives as the strategic foundation.  If you are interested in engaging with tens of thousands of Canadians this winter, the Powder Series may be the perfect platform.

2020 Schedule *tentative

  • JAN 11 or 12 | BOLER MOUNTAIN – London, ON
  • JAN 18 or 19 | HOCKLEY VALLEY – Orangeville, ON
  • JAN 25 or 26 | DAGMAR – Uxbridge, ON
  • FEB 1 or 2 | GLEN EDEN – Milton, ON
  • FEB 8 or 9 | HORSESHOE RESORT – Barrie, ON
  • FEB 15 & 16 | BLUE MOUNTAIN – Collingwood, ON
  • FEB 22 or 23 | MOONSTONE – Coldwater, ON
  • FEB 29 | CALABOOGIE – Ottawa, ON
  • MAR 1 | CAMP FORTUNE – Ottawa, ON
  • MAR 7 & 8 | BLUE MOUNTAIN – Collingwood, ON

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Dave Nash

VP, Sponsorship
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