HELLO FRESH

In 2017, Influence Marketing was at the forefront of the delivery meal service craze, and helped launch Hello Fresh across Canada. We developed a retail strategy and managed a National Sales Team that helped to create brand awareness and drive new customer acquisition. The in-store footprint included recipe demonstrations showcasing the ease of cooking and the brand key message - this service delivers weekly recipes and ingredients straight to your doorstep, offering expertly curated ready-to-cook recipes, featuring seasonal, farm-fresh ingredients, for delicious home-cooked meals.